Influence is Your Superpower

Influence is Your Superpower
  • -15%
Influence is Your Superpower
Vermilion
Chance Zoe
2023-01-05
304
127 x 198 mm
miękka
978-17-8504-238-6
Brak
52,70 zł 62,00 zł -15%
Brutto
Najniższa cena z 30 dni przed obniżką : 62,00 zł Najniższa obniżka 30 dni przed obniżką : 52,70 zł

 

Get what you want without compromising who you are: the new rules of persuasion to influence others for good

We're all nice. In fact, we're told we're too nice and we have to change to succeed: 'Play the game!'; 'Beat them down!'; 'Toughen up!'. Do we have to choose between betraying our own values and being left behind without a voice? Absolutely not. We can naturally be persuasive and successful every day without making enemies of ourselves or other people. Influence is a science and renowned Yale professor Zoe Chance will help you master it in this fascinating book. Drawing on the latest behavioural research, entertaining real-life stories and the skills she teaches on her sell-out Yale University MBA course, Zoe Chance unpacks what influence is and how we are persuaded before setting out a series of powerful skills you can adopt to master the art of persuasion and influence. Her techniques include the Magic Question, Powerful Listening, the What Would It Take Question and Building Support. She also looks at how to use influence for maximum positive impact in the world - and how to defend yourself against the 'dark arts' of persuasion by other less scrupulous individuals or institutions. Bold, entertaining and efficacious, this indispensable book is a call to action for all the nice people in the world wanting to practice influence without resorting to manipulation, bullying or corruption to create a brighter more positive future.

Autor
Chance Zoe
Data wydania
2023-01-05
Ilość stron
304
Format
127 x 198 mm
Okładka
miękka

Informacja o podmiotach odpowiedzialnych

  • Importer Top Mark Centre s.c.
    Urbanistów 1/51, Warszawa, 02-397, PL
    E-mail: sklep@tmc.com.pl
    Telefon: 48 22 428 3014
  • Producent Vermilion
    20 Vauxhall Bridge Road, London, SW1V 2SA, UK
    E-mail: SJackson@penguinrandomhouse.co.uk
    Telefon: 020 7840 8747

16 produktów znajduje się w tej kategorii:

Produkt dodany do porównania