Business Solutions Series: Managing In The Discomfort Zone


  • ISBN: 9789814382366
  • Autor: Forsyth Patrick
  • Availability: On request
  • Publisher: Marshall Cavendish
  • Published: 2012-08-17
    Pages: 128
    Paperback
    Format: 110 x 177 mm

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Human nature tends to make action difficult - or make it more likely to be delayed or be done half-heartedly (with subsequent negative impact on results). There are so many unpleasant issues to be faced, firing people or dealing with poor or unacceptable behaviour and performance; tackling sensitive issues such as bulling and discrimination; awkward or embarrassing situations like aspects of networking or prospecting.

Too often, people in business find themselves in this 'discomfort zone'. This book faces these difficulties head-on and offers a wealth of excellent advice about reducing the discomfort. taking the right action and increasing the result.

About the author
Patrick Forsyth runs Touchstone Training and Consultancy, an independent firm specialising in marketing consultancy, research and training on management issues, sales, communication and management skills. He is the author of more than 20 successful business books.